Herold & Lantern's Business Continuity Plan

Herold & Lantern Investments, Inc. (the Firm) is committed to providing uninterrupted service and support to its clients and employees in the event of a business disruption. The Firm recognizes that certain uncontrollable events may cause varying degrees of disruption to the normal business process and procedures. The Firm recognizes the responsibility we have to our customers and employees to continue critical operations during such events, including providing access to customer funds and securities. Our goal is to meet this obligation with minimal interruption given the circumstances and scope of any disruptive event.

Herold & Lantern Investments, Inc. would like its clients and potential clients to be aware that we have developed and maintain a written business continuity plan which we believe not only provides effective responses to a wide variety of disruptive events, but will assist the ability of the Firm to continue critical operations during a business disruption. Our business continuity plan addresses data back-up and recovery; all mission critical systems; financial and operational assessment; alternative communications with customers, employees and regulators; alternate physical location of employees; critical supplier, contractor, bank and counter-party impact; regulatory reporting; and assuring our customers prompt access to their funds and securities if we are unable to continue our business.

Our plan uses our own infrastructure and that of our critical business partners to proceed with our business. In certain circumstances, we may be unable to gain access to customer information at which point our customers should consult our website at www.heroldlantern.com for additional information. These plans are designed to enable the Firm to continue critical operations whether the disruption is firm-wide or citywide, affecting an entire business, district, region, or a single building. In the event of a significant disruption of our business where you cannot contact us as you usually do, we will attempt to operate from one of our multiple branch locations including the following registered offices:



35 Pinelawn Road Melville, NY 11747  631.454.2000
845 Third Avenue New York, NY 10022 212.371.3950
1190 Hylan Blvd. Staten Island, NY 10305 718.720.1600
788 Shrewsbury Avenue Tinton Falls, NJ 07724  201.222.7600
720 North Post Oak Road Houston, TX 77024  713.686.0222
Our clearing firm, Pershing LLC, backs up our important records in a geographically separate area. While every emergency situation poses unique problems based on external factors, such as time of day and the severity of the disruption, we have been advised by our clearing firm that its objective is to restore its own operations and be able to complete existing transactions and accept new transactions within 4 hours. Your orders and requests for funds could be delayed during this period. All Pershing operational facilities are tested. In the event that the Firm experiences a significant business interruption, you may contact Pershing directly to process limited trade-related transactions, cash disbursements, and security transfers. Instructions to Pershing must be in writing and transmitted via facsimile at (201) 413-5368 or by postal service as follows:
Pershing LLC P.O. Box 2065 Jersey City, New Jersey 07303-2065
For additional information about how to request funds and securities when Herold & Lantern Investments, Inc. cannot be contacted due to a significant business interruption, please call our Pershing at (201) 413-3635 for recorded instructions. You may visit www.pershing.com.

Our Business Continuity Plans are reviewed on an annual basis to ensure appropriate updates are made. Should a material change occur, this plan will be updated accordingly. If you have any questions, please contact us at This email address is being protected from spambots. You need JavaScript enabled to view it..

Company Info

35 Pinelawn Rd., Suite 101E
Melville, NY 11747

845 Third Avenue
Suite 1703
New York, New York 10022

Our Disclosure

Wealth Advisory solutions provided by subsidiaries of Percheron Asset Management Group, Inc.: Herold Advisors Inc. and Lantern Wealth Advisors, LLC., SEC registered investment advisors. Securities offered through Herold & Lantern Investments Inc., a registered broker dealer, Member FINRA, MSRB, SIPC.

Bernard Herold & Co., Inc.
Rule 606(a)1 Reporting Public Disclosure

Herold & Lantern Investments, Inc. Rule 606


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